Convenience is in our nature.
The Roanoke area is the definition of relaxed with the perfect balance between outdoor recreation and urban amenities. And as the largest metro city in Western Virginia, there’s something to do everywhere you turn—take in the arts and culture, shop, eat, and enjoy the wealth of outdoor recreation in the heart of the mountains. It’s easy to find some of the best cycling, fishing, water sports, and hiking in North America. Roanoke welcomes everyone with some of the finest hospitality you'll experience anywhere . . . It's in our nature.
Urban conveniences with a small town feel.
The Roanoke Region of Western Virginia is hard at work to help businesses start, expand, and relocate. The pro-business attitudes of our local governments eliminate obstacles, accelerate start-ups and fuel growth. The Roanoke Region is host to a diverse business climate that blends small and large businesses and industries from health care to advanced manufacturing, automotive components and more. A central location offers access to markets for sales, distribution, and manufacturing operations. Lower-than-average business costs, such as power and construction, also attract many businesses to the valley. Momentum is gaining in high-tech fields such as life sciences, energy, and mechatronics. The ROA area economic development agencies and Chambers of Commerce are excellent resources to learn more about the area and its focus on business and industry. World-class colleges and universities are also close by, adding yet another incentive for business. ROA serves as the home airport to several well-respected colleges and universities, including Virginia Tech.